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Tagged with 'Sports Nutrition'

Meet Team INFINIT: Nick Chase

Nick Chase running with a black background, large yellow text "Nicholas Chase," INFINIT Loop logo bottom right corner.

Nicholas Chase is trucking through his 4th year competing among the professional ranks in triathlon. The journey seemed to have evolved quickly but has completely taken over his life. Now Nick co-owns a coaching company where he and 3 other coaches lead over 100 athletes world-wide.

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INFINIT Partners with Sua Sponte Foundation

Troops on a ridgeline, text "memorial day Giveback event to Support Sua Sponte"

Every Memorial Day, INFINIT teams up with a charitable organization that works to support our active servicemen and women, retired veterans, and their families. It’s an annual tradition that we are proud to continue, and this year we're excited to be teaming up with Sua Sponte Foundation to help support the Warriors and families of the 1st Ranger Battalion.

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Meet Team INFINIT 2017: AJ Baucco

A.J. Baucco on a bicycle on a country road, text "Professional triathlete AJ Baucco"

In the sport of Triathlon, AJ Baucco is known for his personality and his style just as much as his race results. As a former punk rock drummer, AJ is very unique in the sport of triathlon. He spent much of his teenage years touring the US with his band, while living out of a van. When he was in his early 20s, a friend introduced him to the sport of triathlon. Triathlon gave AJ direction in his hectic life and it soon began to consume his life all together.

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2017 Maverick Multisport Elite Team

Maverick athlete at finishline, text "Maverick Multisport"

Maverick Multisport started in 2012 with 3 pros and 2 age group athletes. Maverick Multisport was created by Team Director Chris Hutchens as way for those 5 USA based athletes at the time to operate under the same banner and leverage the power of numbers in a team setting to help secure sponsorships with companies like INFINIT Nutrition. Maverick has been working with INFINIT since the team’s creation to create biking and running custom nutrition blends for all of their athletes.

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INFINIT Turns Thirteen

Cartoon of man on a bike in the background, text "INFINIT celebrates 13 Years"

INFINIT started as an idea from one guy, Michael Keiser. His idea was to create a platform where athletes could create an isotonic drink that contained everything you need to race at Ironman. Mike and I were training partners and friends. He told me of his plan on a plane on the way to Kona. When I heard his idea, I was instantly in.

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INFINIT Vegan Blend | Plant-Based Protein Blend

Fava beans and rice on a table, text "INFINIT Vegan Blend"

Vegan Blend Protein is available as an alternative to our standard whey protein isolate. The plant-based protein blend is a complete protein blend consisting of 50% organic brown rice protein and 50% faba (aka "fava") bean protein. The Vegan Protein blend is rich in vitamins and minerals like potassium, magnesium, and b-complex vitamins. Selecting the Vegan Protein Alternative for your Custom Mix will increase the osmolality of your blend slightly due to the higher nutrient content

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What is Beta Alanine

Lower body of a group of runners running on a paved path through graph

Beta-alanine is a hot topic in nutrition for exercise performance. Beta-alanine acts as a “muscle buffering agent” within the cells of muscle tissue. It is a naturally occurring amino acid that many athletes take in order to increase their muscles ability to delay fatigue and recover quicker from exercise. But how does it work?

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Hydration 101: The Basics

Athlete extending waterbottle out, text "Hydration 101: The Basics"
What is the single biggest issue I see with the age groupers I work with? Let me tell you about an e-mail we received. We received a “complaint” from a customer who said he got dehydrated using his custom INFINIT formulation. First, we very rarely get complaints about the product (if ever). It just does not happen that often and it gets our attention fast. Normally it is from the customer doing too much, we see that over and over. They are drinking their product and happily munching on gels and blocks and wonder why they feel like they ate a bag of nails after 5 hours. 

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