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Science

What is Beta Alanine

Lower body of a group of runners running on a paved path through graph

Beta-alanine is a hot topic in nutrition for exercise performance. Beta-alanine acts as a “muscle buffering agent” within the cells of muscle tissue. It is a naturally occurring amino acid that many athletes take in order to increase their muscles ability to delay fatigue and recover quicker from exercise. But how does it work?

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Fueling is the Fast Track to Success

INFINIT product line up, text "Fueling the Fast Track to Success"

Food IS fuel. Without significant amounts of carbohydrates, fats, and protein energy can not be stored, broken down, and used to power our bodies for training. Optimal physiological responses can not occur without adequate substrates that come directly from carbohydrates. Our main energy system that is important for events lasting longer than 2 minutes is the Aerobic System. The human body absolutely needs carbohydrates and fats in order to adapt and improve Aerobic Foundation (AF) processing rates, Prolonged Aerobic Capacity (PAC), and Aerobic Rate Capacity (ARC).

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What is CoQ10?

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What is CoQ10? Coenzyme Q10, or CoQ10, is naturally made by our bodies and found within every cell of the human body. It is a substance similar to that of a vitamin and our cells use it to produce the energy needed for cell maintenance and production. As it functions as an antioxidant, CoQ10 can protect the body from damage caused by harmful molecules.  Additionally, CoQ10 can boost energy and speed up the recovery time from intense endurance efforts.

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INFINIT for Multisport Nutrition

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As an INFINIT Formulation Specialist, I hear a handful of common questions everyday. One of the biggest sources of confusion for athletes is how to set up their nutrition strategy for a multisport event like triathlon. Many people assume that a single formula should cover them throughout the entire event. But as I’m about to explain, this simply isn’t the case. The best bike nutrition is NOT the best nutrition for your run, and trying to use the same nutrition for both could potentially create issues for you come race day.

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Hydration 101: The Basics

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What is the single biggest issue I see with the age groupers I work with? Let me tell you about an e-mail we received. We received a “complaint” from a customer who said he got dehydrated using his custom INFINIT formulation. First, we very rarely get complaints about the product (if ever). It just does not happen that often and it gets our attention fast. Normally it is from the customer doing too much, we see that over and over. They are drinking their product and happily munching on gels and blocks and wonder why they feel like they ate a bag of nails after 5 hours. 

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INFINIT 101: Importance of Electrolytes

Athlete drinking from INFINIT water bottle, text "INFINIT 101: Electrolytes"

INFINIT’s exclusive blend of electrolytes is made up of four salts that match your sweat rate. This is primarily sodium, with potassium, calcium and magnesium. Our electrolytes are the most readily absorbable forms and are pharmaceutical grade. Developed by staff nutritionist Kim Brown MS, RD., this blend of these essential salts gives you everything you need for racing or training. Now there is no need to supplement with salt tablets or to juggle pills while running or riding your bike. Unlike most other products, Infinit gives you enough electrolytes to meet your personal goals. Just set the slider bar to suit you and throw the pills away!

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INFINIT 101: Carbohydrate Blend

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Infinit's carbohydrate blend is a combination of sucrose, dextrose and maltodextrin. Dextrose and sucrose are slightly faster burning molecules and are broken down more quickly by the body for optimal absorption. The short distance end of the slider has a higher percentage of faster burning dextrose for quick energy. Maltodextrin is slower burning, and therefore is more conducive for long distance endurance events. The long distance end of the slider uses primarily maltodextrin for its endurance qualities. Adjusting the slider will change the percentage of dextrose to maltodextrin.

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