CUSTOM NUTRITION DRINK MIXES

No two athletes are the same. No two sports are the same.

With INFINIT you have the power to create your own custom Fuel + Hydration formulas and personalized Protein + Recovery blends tailored to YOUR unique needs and tastes.

PERSONALIZED NUTRITION

Made for you, by you

We give athletes the ability to create their own Custom nutrition formulas tailored to their exact specifications.

Developed with the patented Osmo-FIT^TMsystem, INFINIT hydration mixes are scientifically formulated to be isotonic and easy to digest, even in the most extreme conditions.

CREATE A FORMULA

Create Your Own Custom Mix - Personalize calories/carbs, flavor and intensity, elctrolytes, protein and more

"Because of Infinit I’m able to train and race to my potential and not get sidetracked by a sloshy stomach or cramps. As long as I race, I’ll have Infinit in my bottles."

Keith

Triathlete

"I just finished Hoodoo 512. We lost count, but went through at least 32, maybe 36 bottles of Eric's ENDURANCE Blend over 42 hours It was simple for the crew to just keep mixing bottles too... No bonk, no cramps. Awesome product, so impressive I could ride 40 hours and 500 miles on a (nearly) liquid diet, with no significant stomach issues."

Eric

Cyclist

"I literally just wrapped up a run close to 3 hours long. I covered 15.5 miles and only used my custom Infinit blend. All I can say is WOW! I didn’t cramp, feel thirsty, or have a dip in energy the entire time. I’m excited to use this more in my training. Thanks for helping me create this magical product. I wish I had known about it sooner."

Robert

Runner

"Infinit got me through 3 very draining, hot, sweaty marathon bike races this summer with ZERO cramping and PLENTY of energy!"

Alan

Cyclist

"I've struggled with fueling enough for workouts and races in running due to nerves and fear of GI issues. INFINIT speed blend works perfect to give me the fuel and energy I need to confidently step up to the line to go after my goals."

Leah

Runner

I am so grateful that you were able to concoct something that my tummy could handle — something I’ve never ever found in an endurance nutrition product before this. It’s a complete miracle in my opinion and I will recommend it to everyone who swims.

Andie

Open Water Swimmer

I created my own endurance blend that gives me everything I need during my Xterra off road triathlons, these races take anywhere from 2-4 hours so fueling is key! Infinit has helped me be on top of the podium in my age group at multiple events this season and all the way to worlds in Maui in December!

Jess

XTERRA Triathlete

My lifting regimen consists of 2-3 hours of lifting, during those sessions. My INFINIT mix has everything I need to stay hydrated and energized, perfect for those long hour lifting sessions. The caffeine helps me focus and the beta-alanine helps with muscle fatigue.

Liz

Weightlifting

Most nutrition products are incomplete for the unique demands of open water swimming, partly because they require supplementing with gels and solid foods that are often inconvenient in rigorous ocean conditions. Because of the ability to customize a blend for the individual athlete and conditions, I have been able to use Infinit exclusively for all of my marathon swims.

Doug

Marathon Swimmer

"My friend introduced INFINIT to me after I had stomach issues on my first 100 mile race. Have used it as my main fuel source ever since with no issues. After testing with the Go Far mix I ended up creating my custom blend based off of it. I have finished 3 additional races of 100 miles or more including 112 at a backyard ultra. Great energy zero GI issues!"

Mike

Ultrarunner

Infinit worked splendidly at Cascade Crest 100! Better than I thought it would. I barely ate any solid foods and it still tasted good even at mile 90. I smashed my modest goal of 30 hours, coming in at 27:43.

Erik

Ultrarunner

My last meet, I got a really bad cramp in my foot. So I ended up using a ball to roll the sole of my foot on and I got some Infinit to drink. The cramp went away and I was able to continue to swim. Now, every time I go to a meet I make sure to take my Infinit with me and drink it during the meet. I haven't had a cramp since.

Colleen

Swimmer

Since Infinit I have been able to complete races, stay fueled through long runs and short workouts!

Nikki

Runner

"At Pitfit, we work with many of the top professional drivers both in Indy, IMSA and NASCAR. Infinit is the only Company that has the ability to work with our drivers to do testing, gather results, and then create custom personalized drinks to keep them both fueled and hydrated in the brutal hot conditions of motor racing."

Jim

Trainer

CREATE YOUR OWN MIX

Start from scratch using our Osmo-FIT™ Ingredient Slider System

FUEL + HYDRATION

Create your own sports drink to fuel and replenish.

MAKE A MIX

PROTEIN + RECOVERY

Create your own protein powder to nourish and recover.

BUILD A BLEND

ALREADY IN THE CUSTOM CLUB?

VIEW MY FORMULAS

The INFINIT Guarantee

Love your mix or we will re-customize or refund your money. It’s that simple.

We want you to be 100% satisfied with every custom product we create. If in the first 30 days you are not completely satisfied with your custom blended nutrition solution, we will re-customize it to your satisfaction or refund the cost of your blend.

EXPERT GUIDED SERVICES

QUICK CONSULTS

Complimentary Service

Our Formulation Specialists will design you Custom nutrition blends based on simple data like your training and body type.

NUTRITION COACHING

Full Service Experience

Your personal Sports Dietitian guides you through sweat testing and analysis then creates your race day fueling plan and precision-tailored Custom blends.