STRENGTH & FITNESS

Nutrition to Maximize Results

INFINIT was started by a group of athletes with one goal: To create a better way to hydrate, fuel, and recover.

Without the right hydration and fueling strategy, your body simply cannot perform at its best during a workout. Without nourishing yourself after, you can’t recover and be 100% ready to go for the next one.

We put everything you need to succeed right in your bottle... All you have to do is drink, put in your work, and reap the benefits.

TRULY CUSTOMIZABLE — We custom tailor formulas to match what each individual really needs for peak performance. Dial in protein, caffeine, carbs, BCAAs, flavor, electrolytes & more.
SUSTAINABLE ENERGY — A combination of nourishing ingredients fuel and help stabilize blood sugar, providing your body with clean energy to keep you going strong.
CLEAN NATURAL INGREDIENTS — Made with natural clean ingredients. Zero artificial flavors, sweeteners, colors or dyes. INFINIT tastes good and goes down easy, even during the most extreme workouts.

Custom Hydration and Custom Protein single serving packets

Go Custom. For You, By You.

Get the most out of the hard work you put in by nourishing your body with clean nutrition tailored to your unique needs & goals.

Create your own energizing hydration drink mix to prime and rehydrate, and up your protein game to support lean muscle with a personalized protein powder blend.

Start from scratch or let a Registered Dietitian guide you through the process.

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Our Most Popular Preset Blends

Situationally formulated to meet the needs of the masses, INFINIT Preset mixes are a great place to start.

"As a competitive lifter the most important thing is to be able to recover fast to avoid injury, for recovery I'm absolutely obsessed with the Cold Brew, I like to take it in the morning or mid day right after a workout, it contains 20g of protein which helps with muscle repair. And it's delicious, not too sweet!"

Liz, Weightlifting

"I would spend hours researching online and checking nutrition labels in stores before purchasing what I believed to be the right post-workout protein mix for myself. I’d always have to make a compromise between flavor, protein, fat, and sugar content, but I’d never find the perfect product for me. That is why I was excited to learn about INFINIT’s custom protein. It doesn’t matter if it is cutting or bulking season, INFINIT Custom Protein allows you to make a protein mix that’s perfect for your goals."

Alex, Bodybuilding

"I have always struggled with low blood sugar spells during early morning or after-work cycle classes and high-intensity cardio workouts. I started mixing up a bottle of INFINIT and sipping on it before and during my workout, and now I can go all out without having to worry about my energy tanking or getting lightheaded."

Laura, Cycling & Fitness

"I have been using JAVI for after-workout recovery, it is the perfect post-workout drink. I struggle with severe GI Issues and I have not had a flare-up since I started drinking this daily! I don’t like to eat in the mornings usually so having JAVI convenient after my lift is a lifesaver!"

Lauren, Lifting & Fitness